- Welcome To Our Guru Page
- Welcome to the Howdini experts gallery. As you can see, it’s a Who’s Who of How To. You can learn more about an expert either by searching the list of names, or by browsing the photos until you find the one you’re looking for. We’re proud that our experts are recognized leaders in their fields. We’re always adding more stars to our galaxy of “gurus,” so stop by again soon to see who’s new in how to.
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Raychel Wade
Founder of Cheek to Chic
- Making makeup easier is the mantra of Raychel Wade, Founder and Creator of Cheek to Chic. Cheek to Chic was founded to help those women who felt lost with the vast selection of product in the market, were inundated with their already overflowing drawers of makeup and felt helpless because they didn’t know how to properly apply or care for many of their items. The combination of this concept and Raychel’s skills has provided her and Cheek to Chic with a great deal of accolades and notoriety. She was voted ‘Best Makeup Consultant’ in New York Magazine’s “Best of New York” and has been featured on the pages of Allure, InStyle, Cosmopolitan, Real Simple, O, The Oprah Magazine, Lucky, Self, Fitness, ElleGirl, Bride’s and both New York Magazine’s annual Family and Wedding guides. Additionally she has appeared as a makeup expert on show such as Extreme Makeover, Glow, B. Smith with Style, Fox 5, CBS 2 and NY1. Whether it’s creating the ultimate wedding day look for a bride-to-be, sorting through a self-proclaimed makeup junkie’s bag to help streamline her life or assisting a teenage girl in her mission for the latest in glitter and shine, without breaking the bank, Raychel Wade has the skills and resources to make makeup shopping fun and easy.
- See videos by Raychel Wade | View Raychel Wade’s website
